I’d like to pose a question to the masses out there, if you have a well established brand, do you need to optimize your site for local search?
The best answer that I can come up with is “It Depends”. If you are Pepsi or Coke do you really need to establish [...]
Local search is one area that many suggest might be the way of the future when it comes to search. Tie it in with mobile search and you can see the opportunity that advertisers will have in the near future. Starting today we are beginning a series of posts on local [...]
I recently caught up with Darby Sieben of YellowPages.ca to ask him about local search marketing up in Canada. In the past, I had written about local search over in Europe and Poland, so it seemed natural to turn my attention to Canada. I had met Darby online via his blog Darby [...]
Local search continues to be a hot topic that is being discussed by many in the search industry. The major search engines as Google, Yahoo and ASK all continue to improve their local search offering. Look for big things to happen with local search from Google Local, Yahoo Local and other [...]
As I begin writing about local search here at Global Thoughtz, I thought I would begin at the beginning.
I spent a few minutes looking over the notes and articles I have collected over the year and am amazing how things have changed so much. Some sites/services have appeared [...]
Manoj posted a huge list of sites and search engines to review for those looking for local search information or help.
I wanted to add to that list:
Promote Your Business Locally by Stacey Williams
Brian Wool’s column on local search at Clickz
Local Only Column at Search Engine Land
Locally Type by Frank Fuchs
Local Point -from Marchex
How [...]
Local Search is becoming essential in many businesses’ online marketing strategy. With all major search players (Google, MSN, Yahoo, ASK, AOL) providing pristine real estate for local search results, businesses can’t afford NOT to invest into local search optimization strategies. Search Engines such as Google make it very simple for businesses [...]
